Investment risk vs reward vs time is a great topic that allows us to better understand how the market works when it comes to timing and longevity. Bob and Matthew divide various investment styles up into 5-6 portfolios, with comparisons between investment portfolios and driving speeds. These include: Cash and cash equivalents, Ultra-conservative, Conservative, Moderate or balanced, Growth, Aggressive Growth. The higher the risk, the higher the possible reward, but it’s also extremely important to keep in mind your time horizon when it comes to choosing an investment portfolio. Emotions can lead investors to make poor decisions, so professional guidance from fee based advisors, like Christian Financial Advisors^®, is valuable to help maintain a long-term perspective and disciplined approach.